The alcohol has been ordered and the beer brands have been selected. You re in the process of finishing the space that will house the brewery of your dreams. After working for years in the roofing industry, you definitely know a thing or two about what people like to do after a long day at work. Some want to order a mug of the locally brewed beer, some want a bottle of one of the national brands, some want a shot of something strong first. Your new brewery will serve all of those things.
You want to feature pictures of the local high school and college sports teams, so the goal is to make sure that you are open by next fall’s football season opening games. There have been a couple of local breweries in the area in the past, but none of them have been a success. Either they served food that was too expensive or they did not offer enough of a variety in the kind of beers that they offered. You plan to solve all of those problems, as well as market to the work crews in the area and offer them specials that last for the first few hours off they are off.
The menu will be full of all the most popular appetizers and local recipes. You plan to have daily specials that will make stopping by for lunch very affordable. And you hope all of the local sports fans will think of your place when the big game is on Saturday night, or Sunday afternoon for that manner.
Local Beers Are Big Selling Items in Many Sports Bars
In both small towns and big cities, the local beers are often some of the biggest sellers. In fact, regional beers can actually draw quite a following. Consider some of these facts and figures about the beer industry and the impact that it has on the nation’s economy:
- When compared to the overall beer industry, small and independent craft brewers now represent 12% of the market share.
- Independent and small breweries account for 99% of the breweries in operation. On closer examination, 2,397 are microbreweries, 1,650 are brewpubs, and 178 are regional craft breweries.
- In the year 2015, craft brewers produced 24.5 million barrels, leading to a 13% rise in volume and a 16% increase in retail dollar value. In fact, retail dollar value was estimated at $22.3 billion, representing 21% of the market share.
- The number of operating breweries in the U.S. grew 15% in the year 2015, totaling 4,269 breweries, the most of any other time in American history.
Whether you are opening up your own local brewery or you just like visiting one, you probably have a favorite tap beer. Having a place to go after work or to celebrate with friends is a fun time, and many people make sure that their gathering spot is a place where they can kick back, relax, and have a great drink.
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